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AmericanHort unites us all—growers, retailers, breeders, suppliers, distributors, designers, landscapers, educators, researchers, and manufacturers—into a single, robust community, one in which we teach and learn from one another, and collectively rise to a higher level.
Build your knowledge and business networks by attending one of the many horticulture events AmericanHort hosts each year.
Trends & Availability for Tropical & Foliage Plants
April 6 @ 2:00 pm – 3:00 pm
2021 promises to be a challenging year for sourcing tropical and foliage plants. With heightened consumer demand being drawn through both the retail and the interior plantscaping sectors of the green industry, it is important to know where the market is going and how to prepare for the future.
In this panel discussion, you will interact with seasoned growers and brokers of tropical and foliage material. The panel will talk about the struggles of keeping up with demand and what interiorscapers and retailers should be prepared for in terms of sourcing, planning, and availability.
Come to the live Q&A prepared with your toughest questions on topics like:
- The ins and outs of plant sourcing
- Specific variety and size availability
- Forecasting strategies
- Tactics for communicating shortages to customers
- Consumer trends for foliage in 2021
- and much more…
Moderated by Ellen Wells, Editor-at-Large for Green Profit magazine. Panelists include:
- Kingston White, Morning Dew Tropical Plants
- Denise Godfrey, Olive Hill Greenhouses Inc.
- Maxwell Mercer, Mercer Botanicals
- Bryan Johnston, Tri-State Foliage
Registration is FREE for AmericanHort members. Non-member registration is $49.
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