AmericanHort unites us all—growers, retailers, breeders, suppliers, distributors, designers, landscapers, educators, researchers, and manufacturers—into a single, robust community, one in which we teach and learn from one another, and collectively rise to a higher level.
Build your knowledge and business networks by attending one of the many events AmericanHort hosts each year.
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Pricing products and determining profit margins continues to be a topic of much conversation throughout the green industry. In this series, our speakers will address eco-labeling, supply pricing dynamics, and consumer willingness-to-pay to better help you determine your business's pricing strategies. HRI has proudly supported some of the research presented, both directly and indirectly.Find out more »
Katie Dubow; CEO, Garden Media Group It's been a while since the 2021 Trends Report was first unveiled at Cultivate'20 Virtual. We are excited to have Katie Dubow refresh our memories as she explains what will be driving consumers purchasing decisions this year. This webinar is available FREE to AmericanHort members and $49 for non-members. Not a member? Join today with a 4-month free trial membership.Find out more »
This presentation will briefly cover insect phenology for the mid-Atlantic and how it has provided some guidance with management in the southeast. There will also be discussion regarding larva and adult activity in relation to growing degree days and plant phenological indicators. Host plants fed on by the beetle will be discussed, and recent observations in the selection from different species and cultivars of Hydrangea. You will hear about feeding preference trials conducted in the field and laboratory between different Read More »Find out more »
The do’s and don’ts of ensuring your website is ADA compliant. Did you know your website can be subject to ADA compliance and could be subject to a lawsuit if found to be out of compliance? The Department of Justice (DOJ) published the Americans with Disabilities Act (ADA) Standards for Accessible Design in September 2010. These standards state that all electronic and information technology must be accessible to people with disabilities. This makes your website subject to be compliant with Web Read More »Find out more »
German researchers have been working on boxwood blight since it first appeared in Germany in the summer of 2004. Initial cultivar trials indicated that there were large differences in susceptibility. This resulted in a series of horticultural trials, on the one hand on the susceptibility of Buxus species and cultivars, and on the other hand on alternative woody plants as substitutes for boxwood. In parallel, many trials on the suitability of fungicides have been running since 2005, both in vitro Read More »Find out more »
At the All About Containers webinar, we will welcome landscape architect Jack Barnwell, from Barnwell Landscape and Garden, LLC, for a fresh perspective on container design in 2021, new plant trends, and sourcing tips. After the presentation, attendees will participate in breakout discussions surrounding your biggest challenges when implementing container programs in your portfolio. This program will help you build your industry connections while learning and sharing container best practices. This is a place to share ideas and best practices Read More »Find out more »
Mary Meyer, Ph.D. - Professor Emeritus and Grass Collection Curator at the University of Minnesota AmericanHort welcomes Dr. Mary Meyer as the Women in Horticulture guest for March 2021. Dr. Meyer joined the University of Minnesota in 1994 taking an Extension, teaching, and research appointment. In January 2021, Dr. Meyer became a professor emeritus and continues as the curator of the Grass Collection.Find out more »
2021 promises to be a challenging year for sourcing tropical and foliage plants. With heightened consumer demand being drawn through both the retail and the interior plantscaping sectors of the green industry, it is important to know where the market is going and how to prepare for the future. In this panel discussion, you will interact with seasoned growers and brokers of tropical and foliage material. The panel will talk about the struggles of keeping up with demand and what interiorscapers and retailers should be prepared for in Read More »Find out more »
Better understanding consumer behavior, preferences, and trends is a key HRI research priority. In 2020, Dr. Bridget Behe built upon her previous research that showed younger customers were more likely to purchase a branded plant – even when identical to a non-branded plant – and that consumers in general want more information on signs because they cannot ascertain plant attributes by looking at it. In this session, Dr. Behe will review new research findings from her study looking at which Read More »Find out more »
Join us to learn how Suzi McCoy founded her public relations company in the late 1980’s, and how the company, Garden Media Group, a top 10 PR firm in the Philadelphia area, is under new ownership three decades later. Taking the reins last year, daughter Katie Dubow continues to fulfill their mission of working with like-minded companies to grow their business and inspire Americans to live a healthy gardening lifestyle. We will discuss what it is like to work with Read More »Find out more »
Grown for centuries, boxwood is not always well understood. Gardeners know of its reputation, but find it difficult to describe good growing practices. Professionals search for accurate and detailed information to make appropriate horticultural decisions. This introductory presentation hits the high points of box history, nomenclature, landscape use, physiology, pest & diseases, legend & lore, and in particular, horticulture.Find out more »
The June AmericanHort Peer Sharing Group monthly call will take place on June 9th at 2 PM ET. All AmericanHort members are invited to join us on this call for a discussion on the Fair Labor Standards Act in Agriculture. Shawn Packer, Principal with JPH Law (formerly CJ Lake) will speak to the group on the ag exemptions, such as minimum wage provisions and overtime pay provisions. Come with any questions you have about employment standards, recordkeeping, or specifically about Read More »Find out more »