AmericanHort unites us all—growers, retailers, breeders, suppliers, distributors, designers, landscapers, educators, researchers, and manufacturers—into a single, robust community, one in which we teach and learn from one another, and collectively rise to a higher level.
Build your knowledge and business networks by attending one of the many horticulture events AmericanHort hosts each year.
E-Commerce Mastery Series: E-Commerce Mastery Series: Marketing Quick Start
November 10 @ 2:00 pm – 3:30 pm
The final workshop in the E-Commerce Mastery Series focuses on how to gain a quick start to your E-Commerce business. After this workshop, participants will be ready to start marketing their ecommerce solutions with clear, compelling language and visual communications that will excite their customers about product offerings and shopping processes. Hear real-word examples and work with fellow green-industry business owners to develop your plan of attack. We’ll cover website language to close the sale, how to use social media effectively with limited time and money and review simple ways to get the most out of your email marketing efforts. Leave this session with a marketing road map and start creating simple marketing assets that can be quickly and easily updated with changes to support each season.
Presented by Katie Elzer-Peters, The Garden of Words
$99 per session for AmericanHort members or $199 per session for non-members