Uncover the Power of Data-Driven Sales Excellence
Data and technology are pivotal in shaping effective sales strategies in today’s competitive landscape. In this session, delve into the world of sales data analytics and innovative technologies to discover how to harness them to your advantage.
Gain insight into:
- The art of interpreting sales data to identify trends, opportunities, and customer preferences.
- Leveraging cutting-edge sales technologies to streamline processes, enhance productivity, and drive revenue growth.
- Strategies for adapting to evolving digital platforms and utilizing them to create personalized, targeted sales experiences.
Meet our speaker
Rayne Gibson, Owner and Co-founder
Taproot Horticulture Consulting
Rayne’s experience in the green industry began at a young age, working with the family’s wholesale nursery in Louisiana in the early 2000s. Over the years, he gained comprehensive knowledge of running a nursery and witnessed it grow from 10 to 100 acres. Rayne later graduated from Louisiana State University with a Bachelor of Science in horticulture. He sought out various opportunities to broaden his expertise, including internships with prominent names in the wholesale growing industry.
After starting his career as an inventory manager, Rayne advanced to sales and eventually became a general manager at a Louisiana-based wholesale growing operation. He found his passion in analyzing and building businesses from the inside out, honing his skills in logistics, production, purchasing, budgeting, and spray programs.
Since then, Rayne has helped companies across the southern United States achieve their goals and improve their operations. His dedication to the industry has led him to serve on the boards of the Louisiana Nursery Landscape Association and the Texas Nursery Landscape Association, where he collaborates with businesses to address issues and create a strong community.