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AmericanHort Education

We are committed to helping you—and the entire industry—thrive.

You know plants. We know business.

Keeping your books in the green is crucial to your success, and AmericanHort has the tools to help you.

We believe best practices are key to survival and enable you to perform better on a daily basis. We are committed to finding the best practices throughout the industry and sharing them with you. Then we connect you with the additional information you need to drive your business forward and grow faster. Ultimately, both of these things help you prepare for the future, ensuring both your business and the industry will thrive for generations to come.

The more you know, the stronger you will grow.

Upcoming Workshops & Webinars

tHRIve Web Series

Box Tree Moth (BTM)

July 29 @ 1:00 pm - 2:00 pm

Box tree moth (Cydalima perspectalis) is considered a high-consequence defoliating pest of boxwood, with other possible hosts. Box tree moth (BTM) is a Eurasian native moth. The larvae are voracious defoliators of Buxus. The pest is established in western Europe, where it has been extremely damaging to boxwood in the landscape. Roughly two years ago,

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Greenhouse webinar

Visual Merchandising Trends of 2021

August 4 @ 2:00 pm - 3:00 pm

Staying up-to-date on the latest trends is a great way to predict what customers may want in the future. During this session, visual merchandising expert and CEO of ZenGenius, Joe Baer, will review his latest market insights and research findings on the top Visual Merchandising trends in the retail industry. You will hear about the

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Women In Horticulture logo

Women In Horticulture Interview Series: Olivia Sellards

August 18 @ 2:00 pm - 3:00 pm

AmericanHort welcomes Olivia Sellards, customer marketing manager for Syngenta Flowers as our August 2021 Women in Horticulture Interview Series guest. Olivia leads a ‘small, but mighty’ team of marketing communications specialists that create some of the most sought-after information in the greenhouse industry. Olivia’s horticulture career began when she attended a small community college in

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Greenhouse webinar

Visual Merchandising Mastery Series Part I – Advanced Visual Merchandising, Programming & Strategy

August 25 @ 2:00 pm - 3:30 pm

This Mastery of Visual Merchandising Series kicks off Part 1 by focusing on the overall vision, goals, and purpose of in-store your merchandising experience for your customers. You will learn how to define a visual Merchandising program and strategy. We will discuss the psychology of visual merchandising, how to appeal to the human senses, and

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Greenhouse webinar

The Biophilic Design Mastery Series Part I – Connect: Biophilia & Biophilic Design Theory

September 1 @ 2:00 pm - 3:30 pm

This first session of the Biophilic Design Mastery Series focuses on the human-nature connection. Participants will gain an understanding for the cultural history and benefits of biophilia as well as review the theory and associated benefits of biophilic design. Come see biophilic design in action as we look at the major building typologies and how

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Flexibility Makes Learning Convenient & Fun

Regularly scheduled programming does not always work in our industry. And that’s ok, because AmericanHort offers lots of opportunities to learn on your own time.

The AmericanHort Knowledge Center

This online database houses a wealth of information online to help you find answers to your questions. These are resources only available to AmericanHort members and can be found at AmericanHort.org/Knowledge.

Connect Archives

Access past issues of the print version of Connect, the AmericanHort newsletter to learn more about our latest educational offerings and more.  Connect print and e-news versions are available to AmericanHort members.

Industry Insider Report

Whether provided by video or written communication, the AmericanHort Industry Insider Report is a tool designed to provide the important industry benchmarking information you need to maximize your business’s profitability.

Nursery Stock Standards

The AmericanHort Standard for Nursery Stock, Z-60.1 is to provide buyers and sellers of nursery stock with a common terminology in order to facilitate transactions involving nursery stock.

Coronavirus Resource Center

The AmericanHort Coronavirus Resource Center contains a wealth of information on the latest government resources, links to information from the U.S. Center for Disease Control and Protection (CDC) and other experts, tips on communication and business practices to help you and your business navigate this pandemic period.

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HR Peer Sharing Group